The WebSiteMarketingPlan.com Network News
 
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In This Issue:
- Note from Bobette Kyle
- Is Your Website Pulling Its Weight As a Business Tool? - How You Can Improve Efficiency With a Website
- Business and Marketing Planning Products
-
Making It Easy For Your Customers To Choose You - Differentiating Through Your Website
- Web Marketing Association - 10th Annual Web Award Competition
 
- Administrative Notes
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Note From The Publisher, Bobette Kyle
Archives: http://www.websitemarketingplan.com/NewsletterArchives.htm

Hello Folks -

So many of you were helped by Scottie Claiborne's "Why the Heck Do You Have a Website Anyway?" article about Website goals, http://www.websitemarketingplan.com/online/goals.htm, this month's issue expands on that concept.

My "Is Your Website Pulling Its Weight As A Business Tool?" helps you brainstorm ways your Website can work as a business tool, making your business more efficient and profitable.

Karon Thackston, in "Making It Easy for Customers To Choose You," approaches the issue from an ecommerce standpoint. The article helps you think of how to differentiate your products online, giving your visitors reason to buy from you instead of the competition.

Enjoy!

Bobette Kyle

P.S. Go here to understand the basics about promotional premiums: http://www.websitemarketingplan.com/promotional-product.htm

P.P.S. For a quick and easy way to search all articles on the site, go to the Website Marketing Plan .com directory: http://www.websitemarketingplan.com/directory

   

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Web WebSiteMarketingPlan.com
Is Your Website Pulling Its Weight As a Business Tool?
By Bobette Kyle
http://www.websitemarketingplan.com/business_tool.htm

A Website is a business tool as well as a marketing tool and
can help make many departments within your company more efficient.
Which, in turn, increases your company's customer service,
reputation and profitability. The article explains how to
uncover ways *your* Website can function as a company business
tool.
 

Business and Marketing Planning Products
Following the most profitable strategies means keeping your business plan and marketing plan up-to-date. Tools to help the process go smoothly include:

- Software
* Marketing Plan Pro: $179
http://www.websitemarketingplan.com/software
* Business Plan Pro: $99.95 - $199.95
http://www.websitemarketingplan.com/bplan/software.htm

- Business Planning Tools
Choose from 1,746 industry-specific model plans, plus priceless free gifts: $59.95
http://www.websitemarketingplan.com/bplan/business-plans

- Articles
* Marketing plan articles:
http://www.MarketingPlanArticles.com
* Business plan articles:
http://www.BusinessPlanArticles.com
 

Making It Easy For Customers To Choose You
by Karon Thackston © 2006, All Rights Reserved
http://www.websitemarketingplan.com/customers.htm

Here's something every web site owner should know. When visitors come to your site, they are looking for a reason to buy from you. Think that's stating the obvious? You'd be surprised! I come across countless sites every day that do everything but give the visitor a reason to buy, subscribe, click, call or otherwise take action. It's a fatal mistake in any business, but it's especially damaging for web-based companies.

Karon goes on to explain how to go about differentiating your business online.
 

The 10th Annual WebAward Competition - Web Marketing Association
http://www.webaward.org

The 10th Annual WebAward competition final deadline for entry is June 15th. The 2006 WebAwards will name the best Website in 96 industry categories. There is still time to nominate your Website!
 

Administrative Notes

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Those joining before October 21, 2002 were added when we received a single request. Those joining on October 22, 2002 and later completed a two-step process to be added to the newsletter list.

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Postal mail may be addressed to Web Marketing Place, 8050 Watson Road, Suite 315, St. Louis, MO 63119

Copyright 2002 - 2006 Web Marketing Place, Bobette Kyle. All rights reserved.