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WebSiteMarketingPlan.com |
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| Marketing Planning | Marketing & Management |
Marketing Techniques |
Internet Marketing | Ecommerce |
Public Relations |
Search Engine Optimization |
Small Business Information |
Business Planning | ||||
| In This Issue: | ||||||||||||
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- Note from Bobette Kyle - Understanding Marketing - Finishing Your Marketing Plan - Business and Marketing Products - Small Business Rules |
- Administrative Notes - Subscribe To The WebSiteMarketingPlan.com Network News - Add this newsletter's headlines to your MyYahoo! page: 
- The WebSiteMarketingPlan.com Network News is also available through RSS feed:  - Unsubscribe Directions and Postal Mail Address - Archives - Read Current Edition Online: http://www.websitemarketingplan.com/currentnewsletter.htm |
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| Note From the Publisher, Bobette Kyle | ||||||||||||
| Archives:http://www.websitemarketingplan.com/NewsletterArchives.htm
Hello Folks - If you are reading this online or in HTML email, you probably already noticed something different. You can now access several areas of WebSiteMarketingPlan.com directly from the newsletter. Just above the table of contents you will see a row of links. These will take you directly to each section's articles. Here's the rundown of what you will find in each section: - Marketing Planning: Different options for creating and writing marketing
plans (If you are a text email subscriber, RSS subscriber or blog reader, go to the current newsletter here to see what the fuss is all about: http://www.websitemarketingplan.com/currentnewsletter.htm) Today's Articles The articles in this issue are meant to help you brush up on what marketing really is ("Understanding Marketing: 5 Common Misconceptions"), plus get you on the road to completing your marketing plan (my "Finishing Your Marketing Plan") as well as think about the importance of purpose; preparation and planning; and execution in small business ("Bill Collier's Small Business Rules"). Enjoy! Bobette Kyle
P.S. Constant Contact is still offering a 60-day trial, so if your marketing
plan includes emailing to a client or opt-in list, give them a try. Among other
advantages, the company ensures excellent delivery rates by maintaining on-going
relationships with the major ISPs. Constant Contact also staffs a team of
experts that focuses on email delivery issues. For more info, see the orange ad
below (if you are reading this offline or in email, please go to:
http://www.websitemarketingplan.com/strategy and see the ad near the upper left
corner). Thanks! BK
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| Understanding Marketing: 5 Common Misconceptions | ||||||||||||
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by Otilia Otlacan http://www.websitemarketingplan.com/techniques/understandingmarketing.htm Everybody seems to know Marketing. The world is full of Marketing gurus. We all talk about Marketing with a remarkable ease and confidence, though most of the times we are not Marketing professionals and not even close. What are the most frequent mistakes in understanding Marketing practices and theories? The article explains five. |
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| Finishing Your Marketing Plan | ||||||||||||
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By Bobette Kyle http://www.websitemarketingplan.com/mplan/finishing.htm Marketing plans
can feel like a pain in the neck (not to mention other body parts). Small
business owners -- and others without a boss to impose a due date -- often find
themselves "too busy" to complete a marketing plan or update their existing one.
If this sounds like you, then you are doing a disservice to your profits. The
article explains different approaches and tips for successfully completing your
marketing plan. |
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| Business and Marketing Planning Products | ||||||||||||
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Following the most profitable strategies means
keeping your business plan and marketing plan
up-to-date. Tools to help the process go smoother
include:
- Software - Business Planning Tools - Articles |
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| Bill Collier's Small Business Rules | ||||||||||||
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by Bill Collier http://www.websitemarketingplan.com/small_business/truths.htm Business management and ownership requires purpose; preparation and planning; and execution. Bill Collier explains his theories behind each with respect to small business ownership. Bill -- whose St. Louis, Missouri based company was named to the city's
"Technology Fast 50" list three times -- also shares additional insights from
his book "How to Succeed as a Small Business Owner ... and Still Have a Life." |
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| Administrative Notes | ||||||||||||
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