Note from Bobette
Impulse Purchasing, New F-r-e-e
Resource Pages, Affiliate Mistakes Sample
I enjoyed writing this week's Feature Article, "5 Ways to
Encourage Impulse Purchases". It came out of an experience I had last weekend at
a liquidation show...I ended up spending 20 bucks on a few pieces of absorbent
fabric!
New F-r-e-e Resource Pages
I noticed yesterday that my "F-r-e-e Stuff" page was
getting highly cluttered and disorganized, so I got a wild hair and split it
into five different pages (Look below, under "New No-Cost Resource Pages".).
It took a lot longer than I imagined and I am still not
sure I got all the "bugs" out. I try (but rarely succeed) for 100%
mistake-proof, so please let me know if you find broken links, mistakes, etc.
(bobette@WebSiteMarketingPlan.com or hit reply
to the newsletter.)
Speaking of no-cost resources, one of the newer ones I am
offering is the...
Sample "Affiliate Mistakes" Ebook
If you are interested in learning more about affiliate
marketing, you may want to read Chuck McCullough's ebook Affiliate Mistakes.
I bought the book and found it useful. I like the way he shows you
specifically how, as an affiliate, to apply sound marketing practices.
Chuck just published a f-r-e-e sample version, so you
can see his writing style and have a look at the contents. You can get it here:
http://www.websitemarketingplan.com/Free/FreeMPRes.htm
(Look under "Affiliate Mistakes Sample Version")
Enjoy,
Bobette
P.S. If you know
of anyone you think may be interested in joining, please go ahead and forward
the entire newsletter to them.
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Feature Article
5 Ways to Encourage Impulse Purchases
I
just bought six square pieces of spongy fabric for $20 and walked away
happy - "victim" of an impulse purchase. The sales guy was good.
So good, I came away with five ideas for increasing sales from impulse
purchases.
Next time you evaluate short-term sales and marketing strategies, think
about and apply these five impulse purchase lessons...
Read the full article here:
http://www.websitemarketingplan.com/online/ImpulsePurchase.htm
About the Author
Bobette Kyle has more than a decade of experience in
Corporate Marketing; Brand and Product Marketing; Field Marketing and
Sales; and Management.
She is author of the Marketing Plan Guide How Much
For Just the Spider? Strategic Website Marketing, named one
of the top 15 books of 2002 by NonFictionReviews.com. Read more about
the guide
here.
©
2003 Bobette Kyle. All Rights Reserved.
*********************************************
My Inbox
One Paycheck at a Time
You may remember that the winner of
the "Cornfield Challenge" was Kim Griffiths. She has a new ebook out and is
using her one month of f-r-e-e space to advertise it...
Kim worked as a Banker for 12 years,
marketing credit cards and loans with huge fees. In her ebook One Paycheck
at a Time, she explains how you can use the system and these tools to
become debt free. More information here:
http://www.onepaycheckatatime.com?S=WSMP
*******************************************
New No-Cost
Resource Pages
Here are some new pages you may be interested in. Each
contains several resources:
Create
and Implement a Marketing Plan
(Sample plan*, Methods, Budgeting,
etc.)
http://www.websitemarketingplan.com/Free/FreeMPRes.htm
* The sample plan is for new Website Marketing
Plan News members. If you are a current list member who joined before
I began offering the sample plan, you can get a copy of the
no-cost sample marketing plan here:
http://www.websitemarketingplan.com/Free/SamplePlan.htm
Build and Expand Your Business
(Local marketing online, Business ideas, List
building, etc.)
http://www.websitemarketingplan.com/Free/BusBuild.htm
Develop Your Website
(Credit cards, Website sweeps, Content, etc.)
http://www.websitemarketingplan.com/Free/Develop.htm
Promote Your Site and Business
(Newsletters, Affiliate
marketing/education, Search engine marketing, Local marketing)
http://www.websitemarketingplan.com/Free/Promos.htm
******************************************
Administrative Notes
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Someone (hopefully you or someone acting on your behalf)...
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http://www.WebSiteMarketingPlan.com.
2) sent an email to: subscribe@WebSiteMarketingPlan.com.
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Copyright 2002 - 2003 Bobette Kyle. You may forward this newsletter - in its entirety - to others.
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