| In This Issue: |
March 4, 2004
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This issue also available
online at http://www.websitemarketingplan.com/currentnewsletter.htm
Archives:
http://www.websitemarketingplan.com/NewsletterArchives.htm
Hi
Folks -There are some new
articles for you today at
PublicRelationsArticles.com and
MarketingPlanArticles.com. Both sites have a new
look and I'd be interested in hearing your input.
Please send your feedback by hitting "reply" or send
to newsletterfeedback@websitemarketingplan.com
St. Louis Area Sidebar...
If you are interested in Web
sales and marketing and will be in the St. Louis area, you may
want to consider attending the St. Louis Publishers
Association meeting next Wednesday, March 10. There'll be a three
person Web marketing panel (including yours truly). Admission is free for members; $5 for
non-members:
http://www.StLouisPublishers.org
The meeting is at 7:00 pm in the Richmond Heights Community
Center, 8001 Dale Avenue. That's just south of
I-64/40 and immediately east of Hanley Road. Doors
open and networking begins at 6:30 pm. Meetings are
from 7 to 9 pm.
New Articles...
"The Four Seasons of Publicity" by
Bill Moller tells how to put together a year round
publicity plan and why it can help your business.
There is also some new content on the
PublicRelationsArticles.com home page, including
ideas for press release subjects.
David Frey's "Seven-Step One-Day
Marketing Plan" is a help to those of you who tend
to skip planning in favor of "doing". Kind of like
having your cake and eating it too!
Enjoy,
Bobette Kyle
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"The Four
Seasons of Publicity: Building an All-Year
Publicity Machine"
by Bill Stoller
http://www.publicrelationsarticles.com/FourSeasons.htm
If you're like most publicity
seekers, you probably think one project at a
time. You've got a new product coming out in
April, so you send out a release in March.
You've hired a new executive, you'll put out a
release when she's on board, etc. A year-round
approach can help you score publicity throughout
the year, and will help keep your eye on the
ball from January through December.
"Communicating Through Public
Relations"
http://www.publicrelationsarticles.com
Gives several subject areas
appropriate for press releases. |
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If you are like many small
businesses, you are perpetually working on a
marketing plan. These new step-by-step online marketing plan tools help you through the process - eight different
tools in all.
 New
tools include an hour-long "Secrets to Creating a
Small-Budget, Online Marketing Plan" CD. Sharron
Senter interviews Bobette Kyle about marketing, choosing the
right online marketing programs, keeping the budget
under control, and much more. You can read an
excerpt from the transcript at no charge here:
http://www.howmuchforspider.com/Purchase.htm
(Scroll down to Marketing Plan Package 1B and
look for the "View Sample of CD" transcript link.)
There is
a package to fit every budget, ranging from $27.95
to $97. Find out more and order here:
http://www.HowMuchForSpider.com
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"Your Seven-Step One-Day Marketing
Plan" by David Frey
http://www.marketingplanarticles.com/7StepPlan.htm
Most
entrepreneurs and business owners are “doers”,
not “planners.” In reality, being a doer is
perhaps the ultimate mark of a successful
person. It’s what makes entrepreneurs a rare
breed. Rather than thinking or wishing, they get
out there and make something happen.
Many small business owners,
however, get into trouble “doing” the wrong
marketing activities the right way or “doing”
the right marketing activities the wrong way. If
you want to “do” the right marketing activities
the right way you must start with a marketing
plan.
David explains a stream-lined
approach to writing a marketing plan. |
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WebSiteMarketingPlan.com Network
-
Subject-specific online business and marketing sites
designed to help you find the right information for
implementing your plan. |
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WebSiteMarketingPlan.com - The flagship site,
marketing plan and Web promotion strategies.
- MarketingPlanArticles.com -
Different
approaches to marketing plans.
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BusinessPlanArticles.com -
Business
planning articles, sample plans, and plan
resources.
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OnlineMarketingArticles.com -
Online marketing
and business development.
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ECommerce Website Solution and Design -
ECommerce explained: online and
Internet merchant accounts, how to
accept credit cards online, about fees, and
more.
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PublicRelationsArticles.com -
Public relations (PR) articles.
- AboutBlogging.com -
Profit from blogging.
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WebMarketingPlace.com -
Affiliate marketing education.
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WebPromotionArticles.com -
Search engine, email, advertising, and newsletter
promotion strategies.
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WebMarketingArticles.com -
Web Strategy, marketing, and measurement
articles.
-
HowMuchForSpider.com:
-
View a
sample from the "Secrets to Creating a
Small-Budget, Online Marketing Plan" transcript
and
-
Preview
the strategic Website marketing plan guide for
small-budget businesses "How Much for Just the
Spider?" by Bobette Kyle
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Copyright 2002 - 2004 Bobette Kyle,
9220 Cordoba, St. Louis, MO 63126 |
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