WebSiteMarketingPlan.com

Website Marketing Plan News
Pricing, offline marketing - tell-a-friend
 In This Issue: November 11, 2003 
Note from Bobette Kyle - Pricing, marketing offline, free publicity, impulse purchase, Logo design, call for articles.
WebMarketingArticles.com - "Small Business Pricing Strategies" by Sharron Senter; "Adding Streaming Media to Your Marketing"
Site Section for Instructors - Information about Bobette's marketing plan / Web promotion book "How Much for Just the Spider?"
OnlineMarketingArticles.com - Four articles added: offline marketing, impulse purchases, Logo design
PublicRelationsArticles.com - "To Get Free Publicity, Think Local"
 New WebSiteMarketingPlan.com Site Network - A collection of topic specific subsites.
Administrative Notes
Subscribe To Website Marketing Plan News
Website Marketing Plan News is now available through RSS feed: Web Site Marketing Plan News feed
Unsubscribe Directions
Archives
Read Current Edition Online:
http://www.websitemarketingplan.com/currentnewsletter.htm
 Note from Bobette Kyle
This issue also available online at http://www.websitemarketingplan.com/currentnewsletter.htm
Archives: http://www.websitemarketingplan.com/NewsletterArchives.htm

Hi Folks -

I have been working to expand content on the "site network". I have nine new Websites up and running, each covering a specific information niche. You can find a description of each site below, under "WebSiteMarketingPlan.com Site Network".

There are several articles this time covering marketing strategy and business development, along with one new public relations article. Have a look under WebMarketingArticles.com, OnlineMarketingArticles.com, and PublicRelationsArticles.com for details.

I have several other information sites in the works and am working on collecting and writing material for each. I am accepting well-written articles for consideration. Treatment would be similar to those in today's newsletter: a mention in the newsletter with a link to the full article on one of my sites. The article itself always includes "live" links to your site and/or email address (your preference).

I am especially interested in articles that address "new" and advanced concepts or present a little-covered aspect within a subject area. Subject areas include:

  • Web design and development from both a technical and marketing viewpoint
  • Business Planning
  • ECommerce (merchant accounts, shopping carts, security, credit cards, related equipment needed, online catalogues, etc.)
  • Time Management in a business setting.
  • Knowledge Management
  • Project Management

More details and specs about submissions are below the "P.S." Please send your own articles to or forward this information to someone you think would be interested in submitting. Because of the volume of submissions, I cannot publish every one, but I appreciate you taking the time to send them for consideration.

Thank you and enjoy,
Bobette

P.S. Please pass this newsletter URL along to two friends or colleagues you think would benefit from Website Marketing Plan News.

More details about article submissions: Articles cannot be sales pitches. Please provide a short resource box/biographical paragraph at the end of the article, including a link to your URL and/or other contact information (No affiliate links, 100 words or less, maximum 2 URLs in the resource box, please.). There is no monetary compensation for publication. You retain all rights to your article.

 

Haven't found what you want? Search below.

Google
 
Web WebSiteMarketingPlan.com
 WebMarketingArticles.com - Web strategy, marketing, and measurement articles.

"Small Business Pricing Strategies" by Sharron Senter
http://www.webmarketingarticles.com/Pricing_Strategies.htm
Sharron gives tips and examples of how small businesses can price for profit in a slow economy.

"Adding Streaming Media To Your Marketing Programs" by Bobette Kyle
http://www.WebMarketingArticles.com
This streaming media article explains how small businesses can add sound clips to a Website.

 Site Section for Instructors: Information about the marketing plan / Web promotion book "How Much for Just the Spider?" by Bobette Kyle

I have a special section on WebSiteMarketingPlan.com for instructors interested in using my target marketing plan and Web promotion book ("How Much for Just the Spider? Strategic Website Marketing for Small Budget Businesses") in their courses.

The text is applicable to courses comprised of business professionals, small business managers, and/or entrepreneurs. These students can apply knowledge from the book in developing and implementing online marketing strategies for their companies.

The book also helps prepare MBA candidates and advanced undergraduate students for the "real world", showing them how to succeed with online marketing strategies in today's budget cutting mindset.

Relevant courses could include...

Marketing Management - online/Internet strategy module
Small Business Management courses
MBA Level Marketing - direct marketing, Internet marketing,
e-commerce, online/Web strategies.
Entrepreneurial courses
Executive MBA courses
Business Plans - marketing plan module
Marketing/Business Strategy

More information is at:
http://www.websitemarketingplan.com/

Please do me a favor and pass the information along to any instructor you think might be interested: http://www.websitemarketingplan.com/
 

 OnlineMarketingArticles.com - Online marketing and business development.

"Marketing Your Website Offline?" by Nina Dillman
http://www.OnlineMarketingArticles.com/WebsiteOffline.htm
Nina explains how a Website can save your business money and gives ways to market your Website off line.

"Off Line Marketing for On Line Results" by Will Dylan
http://www.OnlineMarketingArticles.com 

Will explains w
ays to market your virtual business in the physical world.

"5 Ways to Encourage Impulse Purchases with Online Marketing" by Bobette Kyle
http://www.OnlineMarketingArticles.com/ImpulsePurchase.htm
How to use demonstrators' impulse purchase techniques online.

"9 Keys to an Effective Logo" by Erin Ferree
http://www.OnlineMarketingArticles.com/Logo.htm
There's more to an effective Logo than you think. Erin explains how a strong Logo can help your business.
 

 PublicRelationsArticles.com - Articles and information about Public relations.

"To Get Free Publicity, 'Think Local'" by George McKenzie
http://www.publicrelationsarticles.com/FreeLocalPublicity.htm
George explains eight ideas for getting the attention of your local media. Excerpted and condensed from George McKenzie's audio cassette series "'Inside Stuff' How to Milk The Media for Free Advertising and Publicity" (Go to this page and scroll down for more information.)
 

 WebSiteMarketingPlan.com Site Network - A collection of topic specific subsites.
I am developing a collection of WebSiteMarketingPlan.com subsites. Each is tightly focused on a narrow topic and currently in various stages of completion. Have a look:

 Administrative Notes

You are on the list under email address ${recipient}

Those joining before October 21, 2002 were added when we received a single request. Those joining on October 22, 2002 and later completed a two-step process to be added to the newsletter list.
If you are a member of this newsletter's list and no longer wish to be, please ask to be removed. Do this by:
1) clicking the Topica Email Publisher link at the bottom of your emailed newsletter, checking the "unsubscribe" button in your profile, and saving the change or
2) sending an email to:


If you would like to be added to the list, first send an email to:
. When you receive the confirmation email, please activate your subscription according to the directions.

Copyright 2002 - 2003 Bobette Kyle. You may forward this newsletter - in its entirety - to others.