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The WebSiteMarketingPlan.com Network News
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In This Issue: |
•
Note from Bobette Kyle -
Jill Whalen SEO, Marketing Case Study
•
Web Site Marketing Plan .com - Launching
WebSiteMarketingPlan.com (2001 - 2002)
•
Different options for writing a marketing plan -
Book, software, example plans, and more.
•
Web Promotion Articles .com
- Jill Whalen's search engine optimization strategies, articles,
and resources.
•
The WebSiteMarketingPlan.com
Network -
Subject-specific business and marketing sites designed to help
you find the right information for writing and implementing your
plan.
•
Administrative Notes |
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Note From The
Publisher, Bobette Kyle |
| Archives:
http://www.websitemarketingplan.com/NewsletterArchives.htm
Hello Folks -
Unbelievable. Only a bit over two weeks until Christmas, only
three until 2005. Time does fly when one is busy. How are you
doing on your marketing plans? Personally, I am not as far along
as I'd like to be. :-( If you are in the same boat, today's
issue may help.
Many businesses either have, or are planning, a Website for
2005. Deciding exactly which online marketing programs to
include in an online marketing plan is often a challenge. The
"Marketing Case Study" article can give you ideas. It explains
some of the programs I implemented when launching the
WebSiteMarketingPlan.com site, along with my rationale and early
results. To research more options for creating and writing your
marketing plan, have a look at MarketingPlanArticles.com.
Effective search engine strategies are often included in a
marketing plan as well. In this issue, search engine
optimization expert Jill Whalen explains some of the techniques
to avoid in "Doorways, Mirrors, and Duplicate Sites." You may
also want to visit the "Jill Whalen" page, which includes links
to more of her search engine optimization articles, information
about her background, interviews, etc.
Speaking of Jill Whalen and search engine strategies - next week will
be search engine theme week for me. My other half (Tim) and I
are driving to Chicago for the weekend and I will be attending
the Search Engine Strategies Conference and Expo there next
week. I am looking forward to meeting Jill and several of
my fellow High Rankings Search Engine Optimization Forum
moderators in person for the first time. It will be very odd to
see faces and hear voices when to date I've only seen avatars
and read words!
Enjoy!
Bobette Kyle
P.S. Website marketing questions?
Click over to the Online Marketing Forum:
http://www.highrankings.com/forum/index.php?showforum=14
Haven't found what you want? Search below.
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Web Site
Marketing Plan .com - Marketing Plan and Web
Promotion Strategy |
"Marketing Case Study:
WebSiteMarketingPlan.com Site Launch (2001- 2002)"
http://www.websitemarketingplan.com/Arts/CaseStudy.htm
Article details marketing programs implemented when launching
WebSiteMarketingPlan.com as well as early results and rationale
behind the site. Also lists three of my favorite resources at
the time. (Note: I laughed when I reread this article,
originally written in 2002. Jill Whalen's High Rankings Advisor
made my top three resources list. Little did I know then that
I'd be a Mod on her forum and going to meet her two+ years
later. Bobette)
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Marketing Plan Articles .com - Different approaches
to marketing plans. |
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Http://www.MarketingPlanArticles.com
includes a variety of articles explaining different ways you can
complete a marketing plan.
Other resources you may want to research: Marketing Plan
Software
http://www.paloalto.com/common/products/mpdesc.cfm?affiliate=wsmp
Sample Marketing Plans
http://www.websitemarketingplan.com/Free/SamplePlan.htm
Marketing Plan Tools (Book, Workbook, Templates, etc.)
http://www.howmuchforspider.com/ A Web Marketing Plan
Outline (Article)
http://www.websitemarketingplan.com/marketing_management/5Steps.htm
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Web Promotion
Articles .com - Search engine, email, advertising,
and newsletter promotion strategies. |
"Doorways, Mirrors, and Duplicate Sites" by
Jill Whalen
http://www.webpromotionarticles.com/DuplicateSites.htm
Given the variety of search engine optimization methods in use
today, knowing which techniques are acceptable to the search
engines - and which are not - can be confusing. In this Q&A
article, Jill Whalen gives the low-down on doorway pages, mirror
sites, and duplicate Websites.
More Jill Whalen Articles and Resources
http://www.websitemarketingplan.com/Whalen.htm Jill Whalen
has been a search engine optimization expert for nearly a
decade. As someone who strives to achieve high search engine
rankings while working within the search engines' guidelines,
she is often criticized by those who use other methods for
achieving high rankings. The "Jill Whalen" page helps you decide
for yourself, plus learn how to achieve high search engine
rankings without defying the search engines. Resources on the
page include links to 100+ articles written by Jill, plus
profiles and interviews explaining Jill Whalen's philosophies
and search engine optimization methods.
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WebSiteMarketingPlan.com Network
-
Subject-specific online business and marketing sites
designed to help you find the right information for
writing and implementing your plan. |
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Administrative Notes |
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Copyright 2002 - 2004 Bobette Kyle, 9220 Cordoba, St. Louis, MO
63126 |
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