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Search Engines and Directories Resources

Compensated and Pay Per Click Search Engines, Consultant and Freelance Sources, Finding Specialty Search Engines, Directories, Search Engine Management Software and Services, Search Engine Optimization (SEO)

Top Search Engine and Directory Submission Pages

(Note: Search engines currently find pages for their databases by spidering the Web, so directly submitting a page has little or no benefit in getting that page indexed in a search engine. Directories, however, are different. These are often compiled through submissions.)

For most current relationships, see the interactive search engine chart.

Yahoo!
 - Free directory submission
 - Business Express submission
To submit to the directory, commercial sites must use the low-$$ Business Express service.

Google
 - Google search engine submission
 Google compiles its own search engine database via spidering and URL submissions.

Open Directory Project
  - Open Directory Project directory submission
DMOZ provides directory results to some providers. As of this writing, wait times for some categories is extremely long. There is a forum in place for questions regarding directory listings.

Microsoft Small Business Directory
 - Submit-It registration

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Directories

The Open Directory Project uses volunteers to review and categorize sites. According to the site, each volunteer will accept only quality sites into the directory. Submission and listing is free.

Part of Yahoo! results are from the Yahoo! directory. These are sites that Yahoo! personnel have hand indexed. Sites in some categories can be submitted free. Other categories require or have as an option use of Yahoo! Business Express (low-$$), which guarantees review within seven business days.

Compensated and Pay Per Click Search Engine Programs

The Pay Per Click Search Engines site contains a list of more than 100 different pay per click search engines as well as reviews for each.

To list in the FindWhat pay per click search engine you can open an account with a small non-refundable deposit. Initial click charges are deducted from the deposit. There appears to be no minimum bid.

Google AdWords is one of the most popular pay-per-click programs. AdWords listings are included on Google search result pages and AdSense publishers' Websites. Your account is charged when someone clicks through to your Website.

Overture.com (Yahoo! search marketing solutions), owned by Yahoo!, is another prominent pay-per-click search engine program. Choose your own search terms and how much you will pay for each visitor. Your account is charged each time someone clicks through to your Website. There is a low/low-$ monthly minimum.

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These resources were originally developed as companion to the strategic marketing plan development book How Much for Just the Spider? Strategic Website Marketing for Small-budget Businesses. I've updated them as additional appropriate resources come to my attention. In developing these resource lists, I scoured the Web for resources useful to small-budget businesses and entrepreneurs. I looked for sites and services that would help you learn more about Internet Marketing and help you get things done efficiently. My focus is on services that appear to be designed for the needs and time frames of small businesses. Bobette

To the best of my knowledge, resource information was accurate at the time of this writing. Current programs may vary from those reported here. Please let me know if you find any outdated information. Although my intent is to list only upstanding products and services on the site, I cannot personally  make any guarantees. It is wise to check any company out before purchasing, signing any agreement, or making a commitment. Online fraud bureaus and consumer groups are one way to do this. Among them are The Better Business Bureau (and BBBOnline), Fraud Bureau, The Federal Trade Commission, the Internet Crime Complain Center , Complaints.com, and Scambusters. Bobette