Create a marketing plan that gets results

Powered by Duct Tape Marketing

Grow your business with a solid marketing plan based on Duct Tape Marketing^®. This action-oriented process developed by the small business marketing guru and author John Jantsch is built into Marketing Plan Pro 11.0.

Define your ideal customer

Define your market's demographics, needs, trends, and growth. Knowing more about the customers you want to attract will help you know where and how to attract them.

Identify your remarkable difference

How do you compare with your competition? How are you different? Marketing Plan Pro will help you locate and leverage your advantages in the marketplace.

Develop your message

Define your brand, your slogan, and the essence of what your company is as your core marketing message.

Find and attract your future customers

Create a lead generation plan to convert your ideal customers into buyers through advertising, PR, and more.

Create magnificent marketing materials

Learn to build compelling marketing materials that will resonate with your ideal customers.

Forecast sales and budget expenses

Forecast your sales and build a budget for your marketing activities to plan and manage expenses.

Schedule and track marketing activities

Create a marketing calendar, including milestones, so you can take action and track your progress.

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