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Archive for May, 2003

Setting Web objectives, PR deadline

Website Marketing Plan News, May 27, 2003
I hope those of you in the U.S. had a pleasant Memorial Day break and those of you elsewhere had a great weekend.
The articles…
Today’s feature article, “How To Set Website Marketing Objectives“, explains how you can integrate customer decision-making stages and business models into your marketing plan.
In the guest [...]

Posted in Marketing Methods, Marketing Planning, Marketing Strategy, Small Business, Web Marketing, Website Marketing Plan Newsletter on May 27, 2003 | There are currently No Comments

Strategy lessons from a movie, newsroom lingo

Website Marketing Plan News, May 22, 2003
Today’s feature article was inspired by the comedy “Daddy Daycare“. Judging from the reviews I am one of the few folks who loved the film…not for the kiddie humor, but for the marketing strategy lessons! If you’re a marketing person, you should see it - or just read my [...]

Posted in Marketing Methods, Marketing Strategy, Small Business, Website Marketing Plan Newsletter on May 22, 2003 | There are currently No Comments

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