Website Marketing Plan News, May 27, 2003

I hope those of you in the U.S. had a pleasant Memorial Day break and those of you elsewhere had a great weekend.

The articles…

Today’s feature article, “How To Set Website Marketing Objectives“, explains how you can integrate customer decision-making stages and business models into your marketing plan.

In the guest article, Sharron Sentor tackles the issue of implementing marketing strategies in “6 Affordable Strategies to Build a Cash Cow“. In the article she shows small businesses ways to increase revenues.

Website Marketing Plan News, May 22, 2003

Today’s feature article was inspired by the comedy “Daddy Daycare“. Judging from the reviews I am one of the few folks who loved the film…not for the kiddie humor, but for the marketing strategy lessons! If you’re a marketing person, you should see it - or just read my feature article “8 Lessons in Strategic Marketing, A La ‘Daddy Daycare‘”.

Guest article…

“Talking The Talk: Learning The Lingo Of The Newsroom” is excerpted and condensed from George McKenzie’s audio cassette series, which is part of George’s limited time package.