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Offline Marketing, eCommerce

Website Marketing Plan News, September 13, 2003

I think the humidity and heat have finally left St. Louis for the season (”Hurray” and “Knock on wood”.). The weather has been mild for a full week. There have even been a few days within my five degree comfort zone. lol!

Off line marketing in your plan…

Sometimes we get so engrossed in marketing our sites *online*, we forget there are effective *off line* strategies as well. As you develop or evolve your Website marketing plan, take to heart some of Will Dylan’s ideas In today’s guest article, “Off Line Marketing for Online Results“.

eCommerce…

If one of your Website objectives is to sell from the site, then (obviously), you must have an ecommerce system in place. Effectively setting up ecommerce can be confusing and full of pitfalls. In today’s article “Accepting Payments Online: An eCommerce Overview“, I show you pieces to the ‘puzzle’ and explain how to put it all together.

Posted in Marketing Strategy, Website Marketing Plan Newsletter on September 13, 2003

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