The WebSiteMarketingPlan.com Network News, February 18, 2004

There’s a new site this week on The WebSiteMarketingPlan.com Network. BusinessPlanArticles.com has business planning articles, sample plans, and other resources. Have a look:
http://www.BusinessPlanArticles.com

St. Louis Area Sidebar…

If you are interested in Web marketing and will be in the St. Louis area, you may want to consider attending the St. Louis Publishers Association meeting March 10. There’ll be a three person Web marketing panel (Yours truly will be on the panel). Admission is free for members; $5 for non-members: http://www.StLouisPublishers.org

The meeting is Wednesday, March 10 at 7:00 pm. at the Richmond Heights Community Center, 8001 Dale Avenue. That’s just south of I-64/40 and immediately east of Hanley Road. Doors open and networking begins at 6:30 pm. Meetings are from 7 to 9 pm.

Articles…

The featured articles this week address planning mistakes and effective Website copy. In “Writing Your Website. Hints From Professional Website Copywriters“, Susan Greene explains how to set up your Web pages to attract search engine traffic.

Paul A. Broni explains business plan mistakes as seen from the investor’s viewpoint.

Resource…

Website conversion rate and sales calculator
Look under “Website Conversion Rate Calculator”. This calculator helps you complete a sales sensitivity analysis. Adjust site visitors, orders, order amounts, and/or conversion rates to see effect on sales.