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Archive for February, 2005

Marketing goals and strategies, search engine marketing, Superbowl advertising and marketing

The WebSiteMarketingPlan.com Network News, February 11, 2005
Often, people confuse marketing programs or strategies with end goals. You may hear someone mention his/her Website marketing goal, for example, as to “bring more traffic to the Website.” Ultimately, however, traffic isn’t the Website-related goal. The goal is something like online sales or leads. In my head, [...]

Posted in Marketing Methods, Marketing Planning, Marketing Strategy, Search Engine Talk, Small Business, Web Marketing, Website Marketing Plan Newsletter on February 11, 2005 | There are currently No Comments

Marketing plan resources, Super Bowl articles

The WebSiteMarketingPlan.com Network News, February 6, 2005
Just a short note today. I have noticed an interest this week in a couple of my past Superbowl advertising and marketing articles, so thought I would share them with you.
I have some more lessons related to the 2005 Superbowl and will be sharing them with you later [...]

Posted in Marketing Methods, Marketing Planning, Marketing Strategy, Small Business, Web Marketing, Website Marketing Plan Newsletter on February 6, 2005 | There are currently No Comments

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