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Marketing Plan Pro 11.0 Powered by Duct Tape Marketing

  

"The most comprehensive, easy to understand marketing plan method / software combination I have come across."

 

 
 


Marketing Builder Tools - Review

  

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A Product is More Than Your Product

I had a wonderful Thai dish for lunch today. I’ll likely never return to the restaurant, however. Although the dish itself - the “product” - was delicious, the entire “Product” was a disaster. The restaurant owner failed to understand that there’s more to his Product than the dish itself and that when it comes to marketing, the customer’s perception is reality.

http://www.websitemarketingplan.com/small_business/product.htm

Posted in Marketing & Management Articles, Marketing Strategy, Small Business on February 14, 2006

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