5 Lessons from 2007 Super Bowl Commercials and Sponsors
By Bobette Kyle
http://www.websitemarketingplan.com/marketing_management/superbowl5.htm
In this 2007 take on Super Bowl XLI marketing and advertising I
focus on advertising methods — lessons gleaned from the
commercials and sponsorships. As you read each observation and
lesson, think how you can apply the lesson (scaled down, of course)
to your own business or brand.
