Sales and Marketing Pro


Strategy lessons from a movie, newsroom lingo

Website Marketing Plan News, May 22, 2003

Today’s feature article was inspired by the comedy “Daddy Daycare“. Judging from the reviews I am one of the few folks who loved the film…not for the kiddie humor, but for the marketing strategy lessons! If you’re a marketing person, you should see it – or just read my feature article “8 Lessons in Strategic Marketing, A La ‘Daddy Daycare‘”.

Guest article…

Talking The Talk: Learning The Lingo Of The Newsroom” is excerpted and condensed from George McKenzie’s audio cassette series, which is part of George’s limited time package.


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